selected clips

selected clips

I’m a social media strategist — what does that mean?

As a social media strategist, I lead content publishing of various social media platforms and accounts while also reporting data and evaluating current content strategy. It’s my responsibility to ensure social media pages are up to brand standards while also strategizing the best way to communicate the company’s content in a way that aligns with business goals.

But I also say I’m a content creator and writer…. — what’s that about?

I’ve always been super passionate about creating content, stemming from a childhood love of writing fiction. Nowadays, my writing looks like original interview content and shopping round ups, but the passion still lives on! While my current role is in social media and not in editorial, I am blessed with the opportunity to follow my passions and create content currently for BuzzFeed.

For more information on my works/requesting my resume, please email jstbui@gmail.com

social strategy

video

original interviews

asian-identity

shopping content